See what an AI Visibility Audit looks like
This is a real audit for a UK e-commerce business. Your report follows the same structure -- tailored to your business, your industry, and your competitors.
AI Visibility Score
This score reflects how often and how favorably AI recommends this business when people ask relevant questions.
Executive Summary
The Table Co, an e-commerce business in the UK specializing in tableware, chef clothing, and kitchen equipment, exhibits moderate AI discoverability maturity. The business's core strengths lie in its diverse product offerings and bespoke design services, which are well-suited to the hospitality sector.
However, structural weaknesses include a lack of user-generated reviews and limited structured data, which hinder its visibility in AI-driven platforms. Competitive positioning is moderate, with key competitors like Heritage Dining and Finecraft Studio offering similar products.
Query Analysis
How likely AI is to recommend this business for key customer queries.
| Query | Intent | Recommendation Likelihood | AIO Present |
|---|---|---|---|
| best tableware for restaurants | Discovery | 60% | No |
| compare chef clothing suppliers UK | Comparison | 50% | No |
| buy kitchen equipment online UK | Transactional | 70% | No |
| custom tableware design services | Discovery | 75% | No |
| reviews of The Table Co tableware | Comparison | 20% | Yes |
| how to choose chef knives | Problem-Solution | 30% | No |
Scorecard
Performance across 8 key dimensions of AI visibility, each scored out of 10.
Content Gaps
Key areas where improved content would directly increase AI recommendation likelihood.
Customer reviews
High impactNo customer reviews integrated into the site. AI systems rely heavily on review signals when making recommendations.
Educational content
Medium impactLacks guides and how-to content that would establish topical authority and capture problem-solution queries.
Local SEO optimization
Medium impactLimited location-specific content reduces visibility for geo-targeted AI queries.
90-Day Roadmap
A phased plan to systematically improve AI visibility and competitive positioning.
Phase 1 -- Foundational
- Implement structured data (Schema.org markup)
- Integrate customer reviews across product pages
Phase 2 -- Authority
- Develop educational content and buying guides
- Enhance local SEO with location-specific pages
Phase 3 -- Domination
- Launch targeted content marketing campaigns
- Build authoritative backlinks from industry publications